Last Modified: October 4, 2017
1. Information We Collect
Information You Choose to Give Us
When you interact with our services, we collect the information that you choose to share with us. For example, most of our services require you to set up a basic Culture account, so we need to collect a few important details about you, such as: a unique username you’d like to go by and a password. To make it easier for others to find you, we may also ask you to provide us with some additional information that will be publicly visible on our services, such as profile pictures, a name, or other useful identifying information. The paid nature of our services also requires you to provide us with a debit or credit card number and its associated account information.
You’ll also provide us whatever information you send through the services, such as comments and photos. Keep in mind that other users who see your comments, videos, photos, messages, and any other content can always save that content or copy it outside the service. Don’t send messages or share content that you wouldn’t want someone to save or share.
When you contact support or communicate with us in any other way, we’ll collect whatever information you volunteer.
Information We Get When You Use Our Services
When you use our services, we collect information about which of those services you’ve used and how you’ve used them. We might know, for instance, that you watched a particular video, posted a comment, and sent a few private messages to friends. Here’s a fuller explanation of the types of information we collect when you use our services (to learn about how you can control some of this information, be sure to read the Control over Your Information section below):
- Usage Information. We collect information about your activity through our services. For example, we may collect information about:
- how you interact with the services, such as which videos you view, which groups you follow, or which comments you recommended.
- how you communicate with other Culture users, such as their names, the time and date of your communications, the number of messages you exchange with your friends, which friends you exchange messages with the most, and your interactions with messages.
- Content Information. We collect information about the content you provide, such as if the recipient has viewed the content and the metadata that is provided with the content.
- Device Information. We collect device-specific information, such as the hardware model, operating system version, unique application identifiers, unique device identifiers, browser type, language, wireless network, and mobile network information.
- Camera and Photos. Some of our services require us to collect images and other information from your device’s camera and photos. For example, you won’t be able to send videos or upload photos from your camera roll unless we can access your camera or photos.
- Location Information. When you use our services we may collect information about your location. With your consent, we may also collect information about your precise location using methods that include GPS, wireless networks, cell towers, Wi-Fi access points, and other sensors, such as gyroscopes, accelerometers, and compasses.
- Log Information. We also collect log information when you use our website. That information includes, among other things:
- details about how you’ve used our services.
- device information, such as your web browser type and language.
- access times.
- pages viewed.
- IP address.
- identifiers associated with cookies or other technologies that may uniquely identify your device or browser.
- pages you visited before or after navigating to our website.
Information We Collect from Third Parties
We may collect information that other users provide about you when they use our services. We may also obtain information from other companies that are owned or operated by us, or any other third-party sources, and combine that with the information we collect through our services, to deliver better services to you (for example, we might purchase data about the weather in your area to provide certain local features). We will not, however, provide your information to other parties beyond what is necessary, and we will strictly forbid any retention of your data in any manner whatsoever.
2. How We Use Information
Here are some of the things we do with the information we collect:
- develop, operate, improve, deliver, maintain, and protect our products and services.
- communicate with you.
- monitor and analyze trends and usage.
- personalize the services by, among other things, suggesting friends or profile information, or customizing the content we show you.
- contextualize your experience by, among other things, tagging your media content using your precise location data (if you’ve consented to us collecting that data) and applying other labels based on the content.
- enhance the safety and security of our products and services.
- verify your identity and prevent fraud or other unauthorized or illegal activity.
- use information we’ve collected from cookies and other technology to enhance the services and your experience with them.
- enforce our Terms of Service and other usage policies.
We may also store some information locally on your browser or device. For example, we may store information as local cache so that you can open the service and view content faster.
3. How We Share Information
We may share information about you in the following ways:
- With other Culture users. We may share the following information with other Culture users:
- information about you, such as your username and name.
- information about how you have interacted with the services, such as your Culture “follower count,” the names of Culture users you are friends with, and other information that will help Culture users understand your connections with others using the services. For example, because it may not be clear whether a new friend request comes from someone you actually know, we may share whether you and the requestor have Culture friends in common.
- any additional information you have consented for us to share. For example, when enabling location-based features, you would be asked for consent to share your current location with friends and other users.
- content you post or send, such as comments, will be shared with other Culture users; how widely your content is shared depends on your personal settings and the type of service you are using.
- With all Culture users and the general public. We may share the following information with all Culture users as well as the general public:
- public information like your Culture username and profile pictures.
- any content that you submit to a public conversation or any other crowd-sourced service. If a public conversation or any other crowd-sourced service is streamed on the web or broadcast in some other media, it may be viewed by the public at large.
- With third parties. We may share your information with the following third parties:
- With service providers and vendors. We may share information about you with service providers who perform services on our behalf (for example, a company that hosts files for us), and vendors that provide services and functionality (for example, the company that generates maps used inside of our services).
- With third parties for legal reasons. We may share information about you if we reasonably believe that disclosing the information is needed to:
- comply with any valid legal process, governmental request, or applicable law, rule, or regulation.
- investigate, remedy, or enforce potential Terms of Service violations.
- protect the rights, property, and safety of us, our users, or others.
- detect and resolve any fraud or security concerns.
4. Information You Choose to Share with Third Parties
The services may also contain third-party links and search results, include third-party integrations, or offer a co-branded or third-party-branded service. By going to those links, using the third-party integration, or using a co-branded or third-party-branded service, you may be providing information (including personal information) directly to the third party, us, or both. While we will work hard to ensure that these third parties do not retain or transfer any of your information, it is hard for us to continually monitor and control the actions of others. You acknowledge and agree that we are not responsible for how those third parties collect or use your information. As always, we encourage you to review the privacy policies of every third-party website or service that you visit or use, including those third parties you interact with through our services.
5. How Long We Keep Your Content
Our services use content for varying periods of time, which means those services may follow different deletion protocols. So, for example, we may retain the content you post on your profile indefinitely.
We may need to suspend those deletion practices if we receive valid legal process asking us to preserve content or if we receive reports of abuse or other Terms of Service violations. Finally, we may also retain certain information in backup for a limited period of time or as required by law.
6. Control over Your Information
We want you to be in control of your information, so we provide you with the following tools.
- Access and Updates. We strive to let you access and update most of the personal information that we have about you. There are limits though to the requests we’ll accommodate. We may reject a request for a number of reasons, including, for example, that the request risks the privacy of other users, requires technical efforts that are disproportionate to the request, is repetitive, or is unlawful. You can access and update most of your basic account information right in the app by visiting the app’s Settings page. If you need to access, update, or delete other personal information that we may have, you can put in a request. Because your privacy is important to us, we may ask you to verify your identity or provide additional information before we let you access or update your personal information. We will try to update and access your information for free, but if it would require a disproportionate effort on our part, we may charge a fee. We will of course disclose the fee before we comply with your request.
- Revoking Permissions. If you change your mind about our ongoing ability to collect information from certain sources that you have already consented to, such as your phonebook or location services, you can simply revoke your consent by changing the settings on your device if your device offers those options. Of course, if you do that, certain services may lose full functionality.
- Account Deletion. While we hope you’ll remain a lifelong Culture user, if for some reason you ever want to delete your account, just contact us. If you ask to delete your account, you will have up to 30 days to restore your account before we delete your information from our servers. During this period of time, your account will not be visible to other Culture users.
- Communicating with other Culture users. There will be a Settings area that allows you to indicate, among other things, whether you’d like to receive private messages from just your friends or all Culture users, and whether you’d like to block another Culture user from contacting you again.
7. Analytics and Advertising Services Provided by Others
Companies are expressly forbidden to use information collected on our services to deliver targeted advertisements on behalf of us or other companies, including on third-party websites and apps.
8. Users Outside the United States
Although we welcome Culture users from all over the world, keep in mind that no matter where you live or where you happen to use our services, your information may be shared within our family of companies. This means that we may collect your personal information from, transfer it to, and store and process it in the United States and other countries outside of where you live.
Our services are not intended for — and we don’t direct them to — anyone under 18.